Privacy policy

This Privacy Policy has been drafted by Bodegas El Grifo, S.A. (hereinafter, "the Entity") to inform you about the processing of personal data carried out when you (i) request a service or purchase a product, (ii) submit any inquiries or complaints, (iii) receive commercial communications, or (iv) access the website: elgrifo.com.

At the Entity, we value your privacy, and safeguarding your data is our top priority. Trust and respect form the foundation of our business relationship—without these elements, we could not achieve our goals.

We want you, as a client/user, to control your personal data and decide who can access it, under what conditions, and for what purpose. To ensure this, we have updated our Privacy Policy to renew your trust and comply with current legislation.

In accordance with the European General Data Protection Regulation (GDPR) 2016/679 of the European Parliament and Council dated April 27, 2016, and the Spanish Organic Law on Personal Data Protection and Digital Rights Guarantee (LOPDGDD) 3/2018 of December 5, 2018, we provide the following details on how your personal data is processed by the Entity.

Visiting our website does not imply the collection or processing of your personal data, except as provided in our Cookie Policy, which we recommend you read carefully. If you submit forms, subscribe to our newsletter, or register as a client, we will collect certain personal data primarily to respond to your request or inquiry and to provide the service you require.

We reserve the right to modify our Privacy Policy at any time for business reasons or to comply with legal or judicial changes. We suggest you regularly check the validity and accuracy of the information, services, and content provided on our website. If you have any questions or need additional information about your rights, please contact our Data Protection Officer at info@elgrifo.com with the subject “Data Protection.”

Last updated: 03/26/2024

 

WHO IS RESPONSIBLE FOR DATA PROCESSING?

Bodegas El Grifo, S.A., with Tax ID NIF A35053123 and fiscal address at Lugar de El Grifo, LZ 30, Km 11, 35550 – San Bartolomé – Lanzarote – Las Palmas, is a company dedicated to wine production. For any questions regarding our Privacy Policy, the processing of your personal data, or the exercise of your rights under applicable laws, please contact our Data Protection Officer at info@elgrifo.com with the subject “Data Protection.”

WHY DO WE PROCESS YOUR DATA? PURPOSES AND LEGAL BASIS

The Entity may process your data for the following purposes and based on the stated legal grounds:

a) Administrative management of requested services/products
Personal data provided will be used for processing, billing, and shipping, among other tasks, as well as for maintaining an accurate record of all transactions. These processes are necessary for the performance of a contract or pre-contractual measures at your request, as stipulated in Article 6(1)(a) and (b) of the GDPR.

b) Handling inquiries and complaints
Personal data included in inquiries or complaints will be processed to address them, including conducting surveys to gather feedback and assess satisfaction. This processing is based on the legitimate interest of the Entity to manage communications effectively.

c) Registration for courses/events
If you wish to participate in any of our courses, events, webinars, or videoconferences, the data provided will be used to manage your registration, send relevant information, and enhance your experience during the event. This processing is based on the consent provided during registration.

d) Processing navigation data
The Entity may analyze navigation data for statistical purposes using cookies and similar technologies. For more information on the cookies we use and how to disable them, please refer to our Cookie Policy. This includes data such as device type, visit duration, and pages visited. This processing is based on your consent for analytical cookies and our legitimate interest in improving our services and products.

e) Commercial communications
We may use your contact information to send commercial communications, including promotions, special offers, and updates about our products and services, both physical and digital. This processing is based on your consent or our legitimate interest. You may withdraw your consent for marketing purposes, including profiling, at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

f) Profiling
Based on interactions and preferences, we may create simple profiles to personalize your experience. These profiles help us deliver more relevant content and recommendations. Profiling will not have any legal or significant impact on you and is based on our legitimate interest in improving product and service offerings, as outlined in Recital 47 of the GDPR.

 

DATA RECIPIENTS

We will not share your personal data with third parties unless required by law, requested by a competent authority, or explicitly consented to by you.

However, data may be shared in the following situations:

  • Service providers: For example, to process payments.
  • Anonymous data: For service improvement purposes.

 

YOUR RIGHTS

You have the right to:

  • Access your personal data.
  • Request the correction of inaccurate data.
  • Request the deletion of your data when it is no longer necessary for the purposes for which it was collected.
  • Request the restriction of processing under certain circumstances.
  • Object to data processing based on your particular situation.
  • Request data portability.

To exercise your rights, send an email to ventas@elgrifo.com or visit our facilities. Please include proof of identity with your request.

If you are unsatisfied with our response, you may lodge a complaint with the Spanish Data Protection Agency (www.aepd.es).

 

DATA RETENTION PERIOD

Personal data will be retained for as long as necessary to fulfill the purposes for which it was collected. After the required retention period or if you withdraw consent, data will be securely deleted or anonymized.

For specific retention periods, please contact us through the provided channels.